The primary goal of this innovation course is to upskill your teams and individual employees to create, test and launch new ideas for products, services and marketing strategies that turn your organisation into the ‘go to’ rather than the ‘me-too’, and keep you ahead of the competition.
Einstein is said to have said that if he had an hour to solve a question, he would spend 55 minutes thinking about the problem and 5 minutes thinking of a solution. The most important part of any idea generation process is in defining the challenge or question to answer.
In this taster session we will teach you how to frame your problem.